Ad Infinitum
What is Ad Infinitum?
Ad Infinitum is PROJECT’s curated space that celebrates the importance of – and the continued pursuit for – circularity, environmental responsibility, and sustainable practices within the fashion industry.
We are proud to be presenting this Sustainable Initiative in collaboration with Project Las Vegas. Vegan Fashion Week’s founder, Emmanuelle Rienda, has been working on syncing ethics and sustainability in the fashion industry since 2018.
Vegan Fashion Week® is a nonprofit organization designed to support fashion businesses in their transition to sustainable practices and educating consumers through events, research, education, and advocacy. We encourage the industry to take steps towards more responsible business practices to protect humans, animals and the planet. We inspire radical change in the way that our clothing is sourced, produced, promoted, and consumed.
Attend our Next Event: Sustainability in Fashion—The Conversation Continues
Vegan Fashion Week 2023
Los Angeles | October 8-10
Brand Curation
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BOODY (Australia)
From quality, sustainable, everyday basics to relaxed essentials all crafted from bamboo viscose - everything we create is made with one goal in mind: to make you feel good. Good for you and good for the planet. We believe that comfort can be more than feeling good - it can do good, too. Our focus is on simple designs, eco-friendly materials and sustainable manufacturing. Thoughtfully crafted from bamboo viscose, discover our super soft, comfy, breathable and sustainable everyday essentials. Superior comfort is ingrained in our philosophy at Boody and is our guarantee to you.
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CHERESHNIVSKA (Ukraine)
Ukraine-based unisex brand founded in 2016. The brand focuses on innovations and sustainability. In 2024, 50% of the production will be made from recycled items. All designs are available in very limited quantities. Most feature the unique hand-drawn prints by our creative director Anastasiya Rozava. Every collection is driven by a strong core idea, yet still open for an interpretation. We try to reflect the modern world and show it through the designs and prints.
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ECOALF x PIÑATEX (Spain)
Alcudia shoes are made from 46% PIÑATEX®, an innovative material made from pineapple leaf fiber waste. The leaves are the by-product of existing agriculture and their use generates additional income for local communities. PIÑATEX® is a vegan alternative to leather. It has 75% recycled rubber in the sole. Through innovation processes we have managed to incorporate recycled rubber in our soles, following our mission to create a new generation of recycled products. Innovation and sustainability to walk towards the future.
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GUILLAUME LARQUEMAIN (France)
The namesake brand Guillaume Larquemain is an apple skin luxury goods brand, founded in 2021. Graduated from the famous “école Boulle” in Paris, the designer explores emerging bio-materials as well as augmented reality. The first bag was born from innovation during a lockdown: to sew flexible wood with apple skin canvas. Its design plays with various scales in search of greater freedom of movement. The collection signature is a minimal-design label, with a sustainable and inclusive approach. Guillaume makes the conscious choice of a “made in France” collection. The entire collection is handcrafted.
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NIKE x PIÑATEX (Spain)
Happy Pineapple Collection was granted the Best Collaboration by PETA Fashion Awards 2021! The Happy Pineapple collaboration was launched in June 2021 and comprises five sneaker models across 8 colourways; the Free Run Trail Premium, the Air Max 90, the Air Max 95, the Air-Zoom Type and the iconic Air Force 1.
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SHOHEI (Japan)
Established in 2016 by creative director Lisa Pek, SHOHEI's mission is to create eco-conscious contemporary collections for global progressives. Our refined edit of ready to wear and made to order pieces utilizes new generation fabrics to produce versatile, adaptable garments perfectly suited to a dynamic, socially mindful lifestyle. It is this vision that underscores our use of environmentally responsible materials and supply chain practices. Defined by their emphasis on striking lines, durability and directionality, SHOHEI's signature shapes are the product of the designer's nomadic lifestyle, split between the futuristic hyperreality of Tokyo and the serene Austrian countryside, combining Japanese street sensibility with Mitteleuropean classicism.
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TELL THE TRUTH (Los Angeles)
"TELL THE TRUTH" is more than just a luxury brand; it is a vehicle for positive change. Rainy's ultimate goal is to become a global luxury brand and an icon in the fashion world, hosting shows worldwide, and using his influence to support the less fortunate. At the core of his brand's mission lies a commitment to giving back, with a percentage of each week's earnings dedicated to aiding the homeless in Los Angeles.
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VEGAN TIGER (Korea)
Headliner at Vegan Fashion Week 2021, 2022 and Seoul Fashion Week, this is the only vegan designer brand in Korea. A disrupter and a trailblazer, Yoona is experimenting with alternative materials such as apple leather, wine leather and mulberry leather. In addition, she is using recycled polyester and the biomaterial "jurasil" (plant-based, eco-friendly and antibacterial).
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WILLA PHOENIX (United Kingdom)
Founded in 2021 by Abby Barroll Brown, Willa Phoenix produces stylish, sophisticated shoes and accessories, designed in London and handcrafted in Italy using the finest animal-free materials. The brand offers luxurious alternatives to shoes and accessories made from leather and other animal skins, combining ethical production practices with high-end Italian craftsmanship.
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XIVI (Los Angeles)
XIVI is empowering comfort created sustainably, ethically, locally and in limited edition batches for everyday wear. Our vision is to open up the brand in a gender fluid way as we grow. XIVI is aware of its position as a small, sustainable brand and we plan to continue down the path we have started. As the brand grows we strive to continue producing small batches, keeping the brand complete of limited edition pieces, while expanding on the quantity of styles we can offer our community.
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PLANT-BASED LEATHERS
Discover a selection of plant-based alternatives to leather! We are bringing the most innovative materials to PROJECT Las Vegas. Cactus leather from Desserto®: highly sustainable and environmentally friendly organic material made of Nopal cactus, also known as the prickly pear. Produced in a large variety of colors, thicknesses and textures. Pineapple leather from Piñatex® and Piñayarn®, are made of fibre from the leaves of the pineapple plant. These leaves are considered a waste product of the existing pineapple harvest.